All posts by P. L. McGroarty

Eclectic, Radical, Diamond In The Ruff Rough. A puzzlingly optimistic inspiration hunter fueled by all things adventure. Sailing, motorcycles, wake boarding, snowboarding and yoga are a few of my favorite things. Some of the countries I've explored so far include Greece, Thailand, Indonesia, Laos, Mexico, Portugal, France, Germany, Holland and Honduras; and I'm just getting started. Next on the list are Japan, Morocco, all of South American eventually, Italy, Russia, Spain... I can go on and on.

Small Humans Seen through the Eyes of Master Photographer Lisa Tichané 

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Shot by Lisa Tichané 

No matter what emotional state you’re in, it’s nearly impossible to look at a child playing freely or a baby giggling without incurring a little dose of second hand joy. If you’re in need of a boost, but there’s a lack of small humans around to marvel at, a surefire way to tap back into the whimsical and playful nature of life is to look at photos of babies and children doing what they do best, playing.

Capturing children and babies in their natural, fun loving state has been a lifelong passion for advertising photographer Lisa Tichané. “If you need a little more joy in your life (don’t we all?), then look no further than Lisa [Tichané’s] work. She infuses fun and happiness with every shutter click,” wrote Click Pro’s jurors when they named Lisa among the 100 Female photographers to Watch in 2020.

Lisa’s images stand out with an energy that is candid, magnetic and absorbing. Chances are you’ve seen her images on campaigns for some of the biggest international brands in baby and health care, such as Neutraderm, Physiolac, Bactidose from leading manufacturer Laboratoires Gilbert, MAM baby, Bimbies diapers and numerous others.

Last year Lisa shot the campaign for Laboratoires Gilbert’s Neutraderm, the company’s leading skincare brand, which specializes in sensitive skin for everyone from babies to adults. Considering that Neutraderm is a skincare product, the lighting for the campaign was integral, with the baby and the adult models needing to appear soft and flawless.

Lisa nailed the brief. The images, which are currently being used in both the web and print campaign, exude a delicate feeling of tenderness.

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Neutraderm Campaign shot by Lisa Tichané 

“We were seeking a very natural looking type of photography, showing families in their everyday life without artifice yet, with a subtle artistic touch and great light,” explains Laboratoires Gilbert Communication Manager Stéphanie Mottier. “What makes [Lisa’s] work unique is her refined style with emphasis on light. She is also very resourceful and a problem solver, even on very short notice. A great artist.”

While it’s not hard to fall in love with an image of a baby, capturing them in their element is no easy accomplishment. Aside from the understandable challenges of getting these tiny models to do what the client envisions for their campaign, there are limits on the amount of time a baby is legally allowed to be on a commercial shoot, which in France, is two hours. That means the photographer has to be ready at all times to get the shot.

Lisa explains, “When working with babies you have very little time to get what you want, between naps, meals and necessary breaks, the efficient time to shoot is incredibly short. You have to be perfectly ready to press the shutter at the right moment and nail every single shot because you usually don’t get a second chance to get the perfect expression if you have missed it the first time.”

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Neutraderm Campaign shot by Lisa Tichané 

Beyond the captivating lighting and quality of the shots, the intimacy reflected between the models in the Neutraderm images, who previously had never met, serves as an even deeper testament to Lisa’s talent for setting the perfect environment.

“She definitely has her way with children and knows how to get the best out of them with absolutely no pressure. Which is also a relief for parents. She is a great photographer,” explains Mottier.

Over the past decade Lisa’s career has skyrocketed, with her images being featured on the covers of the industry’s leading magazines, such as Click and Parents Magazine, as well as within the pages of French magazines such as Photo, Declic Photo and Competence Photo, Germany’s Photographie, Quebec’s Portraits d’Enfants and Korea’s MilKorea.

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Parents Magazine cover shot by Lisa Tichané 

While Lisa clearly has a creative eye, the unique skill set that she possesses in terms of being able to photograph babies and children is something that she honed at a young age. Growing up in Marseille, France, Lisa’s interest in photography commenced in middle school when her French teacher began holding a photography workshop during lunch breaks.

Lisa recalls, “I quickly discovered that I was a very lousy landscape photographer, however I was good at taking portraits of my friends and capturing true expressions and raw emotions. I was hooked.”

A few years later one of her teacher’s gave birth to a baby boy, a pivotal event that served as Lisa’s introduction to photographing babies and children.

She says, “I quickly became his favorite babysitter and practiced my new photography skills on this tiny model. It brought me so much joy that I quickly started photographing all the babies and kids in my environment. A passion was born… I never thought it would turn into a career, though.”

Those early years of shooting photos of Quentin, and the relationship she built with her first little model not only led Lisa to fall in love with photographing children, but it gave her the invaluable experience of practicing her craft in a natural environment. Not long after, Lisa was faced with the tragic passing of her mother, a loss that forever transformed the way she views photography.

An incredibly painful experience for someone of any age, but arguably more so for a 13 year old, Lisa was distraught to discover after her mother’s passing that there were no photos of them together, as her mom was always the one behind the camera.

“This painful gap made me realize that photography is so much more than a fun hobby, it’s also a powerful way to freeze time and preserve memories forever,” explains Lisa.

 

“Before I became an advertising photographer, my first call was to photograph families. I really wanted to make sure that all of the kids that crossed my path would have meaningful images of themselves with their moms and dads to cherish forever.”

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Lisa Tichané with her sons

In 2010 Lisa opened her photography studio Tout Petit Pixel a.k.a. Tiny Little Pixel, where she focused on shooting children and families; and she’s since shot photos for hundreds of families.

For Lisa, photography has been a lifelong practice imbued with passion and inspiration, but it didn’t culminate into a career path until later in her adult life. Perhaps it is the fact that she had to make such a great effort to leave behind a comfortable career in order to pursue what really made her tick, that makes her such a passionate and uniquely skilled artist.

After graduating business school Lisa went onto work as a product manager for Sara Lee, which placed her behind the scenes on advertising photo shoots and gave her expert insight into what clients are looking for.

“Seeing the advertising photography world from the client side is something that has deeply nurtured my work as a professional photographer later on,” explains Lisa. “It has made me more aware of the client’s point of view, understanding their needs and fear, thus creating the conditions for a better professional relationship with my clients.”

For an advertising photographer there is a lot riding on getting the perfect shot, something that becomes exponentially more difficult when one’s models aren’t known for their ability to take direction.

Lisa says, “The deep challenge of being an advertising kids photographer is creating the conditions for the brief to come to life while your little models aren’t even aware that they are following your rules.”

While others may struggle to get their little models into poses, the confidence and joy that Lisa brings to her work sets the stage for a smooth and carefree set– she knows she’s going to get the shot, so she’s not afraid to let her little subjects create their own rules and enjoy the experience.

Mottier says, “Her major strength is this very special connection with children. It is also a real gain of time during shootings as they feel very at ease with her. She knows how to capture special moments.”

While the majority of photographers avoid shooting babies and children at all costs, Lisa Tichané flocks to them with love. Though her subjects are by no means easy to shoot, her passion for capturing them is clear and you can see that carefree nature and joy overflowing from her photos.

“Kids nurture me, they feed my playful soul. I know they can feel how genuine my joy is when I am with them, and it helps them connect with me instantly… Another key factor is experience. By working exclusively with babies and kids I have gathered a ton of experience which is incredibly useful to be able to handle any kind of tricky situation, and believe me, there are always tricky situations during a baby shoot,” says Lisa.

“Years of experience and hundreds of shoots have given me enough skills and confidence to truly enjoy my work without being stressed out by the many challenges of the job.”

Lisa’s unparalleled talent coupled with her years of experience shooting her favorite little subjects have led her to be considered among the best photographers in her field; and she’s earned numerous awards that prove it. In recent years Lisa was chosen as the winner of PHOTO magazine’s prestigious 2016 photo contest, as well as a finalist in the 2014 to 2017 editions of the Voice International Photo Competition, and a finalist in the 2019 Medals of Professional Photography. She was also nominated as one of the Top 10 Lifestyle Photographers in the world by the International Lifestyle Photographers Association, in addition to earning prestigious awards from l’Eté des Portraits a.k.a. The Summer of Portraits, Europe’s largest outdoor portrait photography exhibition, which features over 1,000 images biennially.

When it comes to excelling in photography, Lisa says, “My main advice is to shoot only what you truly love, because this is how your work will shine. Although I have the technical knowledge to shoot nearly anything, if I photograph something that doesn’t make my heart beat, it shows… While photography requires lots of professional skills to succeed, strong and memorable images are created with your guts first. Follow your gut.”

Trans Actor Jesse Todd Shines Light on Gender Non-Conformity through the Films “Parry Riposte” and “We Forgot to Break Up”

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Actor Jesse Todd shot by Jessica D’Angelo

Jesse Todd is more than just a great actor, he is at the forefront of a movement that embodies the most misunderstood and underrepresented people in Hollywood: the transgender community.

The ability to express yourself freely without judgement or criticism of others is a lifelong journey that Jesse has experienced his whole life.

“When I started questioning my gender it really opened the door for me to reflect on all aspects of myself and who I want to be. To me acting is all about honesty and lending your truth to the character you play. Understanding myself and my truth through transitioning has allowed me to approach every character I’ve played with a deeper level of empathy,” Jesse explains.  

On screen his rare ability to translate both vulnerability and resilience through his performances, such as those in the hit films Parry Riposte and We Forgot to Break Up, have continued to pull at heartstrings around the world. His leading role in We Forgot to Break Up has no doubt brought the film to become recognized as an award winning work of art. It was the winner of the 2017 Best Canadian Shortwork Award at the Whistler International Film Festival, the Audience Award at the 2018 Chicago Critics Film Festival, and a Grand Jury Nominee at the 2018 SXSW Film Festival, to name a few. 

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As a trans actor Jesse taps into the important yet sometimes uncomfortable conversation of change, especially in terms of the way one’s physical transformation alters their previous world entirely. We Forgot to Break Up, as well as numerous other films he’s been apart of, unravel the many emotions people might have towards this type of change, even when they claim to “accept” you. This conversation has made Jesse a source of inspiration, something that led him to be invited as a panelist at 2018 Trans Summit at Outfest in LA. For Jesse, sharing his experience at the summit was a way to give-back and it’s one that he was proud to have been apart of. 

The best part of the trans summit was speaking with the mostly trans audience. After a Q and A with the panelists, there was an open forum discussion. It was a safe space to talk about the experience of being a trans artist in an industry that has historically excluded us and created problematic narratives and depictions of us,” explains Jesse. “I was able to talk about some of the challenges I faced with a group of people who had had similar experiences.” 

Many of Jesse’s roles to date have shed light on the transgender community and the daily trials they face in their world. To no surprise Jesse’s leading role as Evan Stroker in We Forgot to Break Up left an unforgettable mark that carried the film to its fullest potential. The film portrays the reaction of characters of a rock band and their unresolved conflicting emotions towards Jesse’s character, who goes through a gender affirming transition and returns to meet the band after a long absence. The interactions between Evan and the band members leave the audience feeling uncomfortable, raw, and emotional.

“Evan Strocker shows up to a gig of a band he used to manage but hasn’t seen in years. These are people that he grew up with and eventually walked out on. He has written a memoir and is hoping to leave it for the guitarist, his ex-lover,” explains Jesse. “Before he’s able to sneak out the way he came in, he’s found by the current manager. Tension is very high as Evan faces each band member; they’re not exactly happy to see him.”

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Jesse Todd in “We Forgot to Break Up” by Cabot McNenly

Evan Strocker was the manager for the band “Heidegger” for years and was somewhat responsible for their fame. The tumultuous relationship between himself and the band members give rise to feelings of dread, shame, rage and despair. Jesse carefully goes in and out of his pain using his own experience to drive home Evan’s emotional experience in a way that is real and powerful. 

“To bring this character to life I really focused on those relationships of the past. I drew upon my own experiences with letting go of relationships in order to find my truth. It can be very painful and jarring to finally put your own needs first and separate yourself from people who are holding you back, especially when you love them.”

Beyond the physical aspects of transitioning, the film focuses on how other people respond and reconnect with someone who returns in their new, more authentic state. The story depicts the layers of unprocessed and uncomfortable emotions that everyone involved faces and provides the audience with a raw and palpable perspective on the journey many within the transgender community face. It’s no wonder it was the Winner of Best Canadian Shortwork.

“I like to tell stories about people who feel real and allow themselves to be vulnerable.There is nothing in this world more strange and interesting to me than people. I’ve always been interested in trying to figure them out,” explains Jesse. 

“I hope that my work can help viewers look inward and feel something deeply. I hope that I can fill viewers with creative energy that motivates them to work on their own art, whatever that may be,” 

Jesse’s natural talent coupled with his depth and courage to portray his character’s unapologetic and most authentic self on screen holds the capacity to change the hearts and minds of viewers.

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Jesse Todd in “Parry Riposte” shot by Goldbloom Micomonaco

In the film Parry Riposte Jesse takes on the starring role of Liam directed by Goldbloom Micomonaco, a QueerTrans Jewish writer, director, and producer of projects under Goldbloom Films and Made By Muses. They have created powerful films like Wet (2018), an Official Selection of TiffxInstgram, Twigg Drive Freestyle (2018), and Hunger (2017), an Official Selection of the Toronto New Wave Film Festival. Their work has permeated into community spaces such as LIFT and the Trans Collective RSU

In Parry Riposte Jesse’s character grapples with the fact that he must guide a group of traumatized teenagers who have been victimized by a traumatic transphobic event at their school. Jesse delves into his leading role in a dynamic and believable way, and leaves a memorable impression on audiences.

Parry Riposte revolves around a fencing team of gender nonconformists who have to learn to stand together after their practice studio is vandalized by transphobics within their community. 

Jesse explains, “Each member of the club deals with the traumatic events in their own way. And my character, Liam, the senior athlete, is trying to pick up the pieces.”

The story is about finding ones community and chosen families, and the lengths trans and non-binary people go to in order to make space for each other. Conjuring up the endurance it takes to face adversity against the odds and inspiring those in pain to do the same, Jesse beautifully embodies his role as Liam on screen.

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Jesse Todd in “Parry riposte” by Goldbloom Micomonaco

“Jesse has an acting skill that is nuanced and advanced… The role of Liam was originally very angry and loud, but Jesse’s interpretation of the role grounded the performance and brought Liam to life in a way that was unlike anyone else we considered for the role,” explains Parry Riposte director Goldbloom Micomonaco. “Jesse’s reputation as an actor in Toronto preceded him, and I had known his work beforehand from other film productions… Working together was an amazing opportunity.”

In the wake of his own journey Jesse’s ability to deeply connect with the characters he takes on make his performances more than realistic, they are magnetic. His honest connection with his roles establishes the same honest connection with the audience. 

As is the case with most great actors, Jesse’s background has helped lay the foundation for him to tap into the raw and authentic emotions of his characters. 

Born and raised in Ontario, Canada with a single mother and two siblings, Jesse’s family endured many hardships with a lack of money and a lot of bad luck. However, these trials did not harden Jesse’s spirit but instead, made him a more self aware and empathetic human being. Through the arts, he found a positive environment where he could utilize his talents and escape his troubles at home. 

“It was my dream to be an actor when I was a kid, and I was always performing, I was such a ham. It helped me to feel free and have an escape from my reality,” Jesse recalls. “It was what I wanted to do with my life.  But as I got older, it didn’t seem like a possibility for me anymore. I wasn’t comfortable in my body and I didn’t want to be under any spotlight.” 

It wasn’t until his transition in his 20’s that Jesse felt more comfortable and confident moving throughout the world. His journey into self awareness and the courage to allow his truest and most authentic self to shine through, allowed him to connect with his life in a deeper way; and in finding himself, he was led him back to his first love, acting.

Jesse says, “I hadn’t thought about acting in years but an opportunity presented itself and I fell in love with performing all over again.  I see acting as an opportunity to reflect on all of my experiences and apply what I’ve learned throughout my life. It’s the best job in the world.”   

Jesse’s ability to not only represent and take on the weight of a suppressed community is, in a way, heroic. He has reached the root of his authentic self in a way that takes courage and deserves recognition. The transition process of reflecting on all aspects of himself and coming to terms with who he is has made Jesse a better actor, one that is able to carry heavy roles with vulnerability in a way that is familiar and even comfortable. 

“What I have to offer is myself, my experiences and my outlook on life. I have spent a long time trying to find strength and value in myself. I’ve figured out that everything I’ve been through has given me the tools to be a great actor,” explains Jesse. “My strongest qualities are my ability to listen, empathize, and respond thoughtfully. I see every acting job as an opportunity to both learn about myself and celebrate my life experiences through the character I’m playing.”

“Outlander’s” Fergus Grows Up: All Eyes On French Actor Romann Berrux

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Romann Berrux and Caitriona Balfe in “Outlander

For the talented French actor Romann Berrux, family means everything, and these days his extended family of fans spans the globe. Through his portrayal of Fergus Fraser in the critically acclaimed Starz series “Outlander,” Berrux quickly became a fan favorite who stole the hearts of audiences across the world with his performance as a young pickpocket.

Based on the “Outlander” series of books by Diana Gabaldon, “Outlander” stars BAFTA award winner Caitriona Balfe (“Escape Plan”) and People’s Choice Award winner Sam Heughan (“A Princess for Christmas”), telling the story of a married combat nurse from 1945 who’s mysteriously swept back in time to Scotland in 1743.

Out of all the genres, period pieces are often dubbed the most challenging for an actor due to the multitude of nuances that actors must bring to their characters in order to help transport the audience to another place and time– for Berrux, it meant having to adapt his way of acting to the 18th century.

Discussing how he confronted this challenge, Berrux explains, “I really worked on pronunciation so that I could be as clear as possible, so I didn’t sound like someone from the 21st century. Also, the outfits and the atmosphere was really different. I was so into it that I sometimes forgot that we were actually in the 21st century.”

That dedication and preparation paid off, culminating in an epic recurring performance on Berrux’s part, one that led audiences to fall in love with his character every time he appeared on-screen. Over the course of Seasons 2 and 3, Berrux was a main character, starring in some of the show’s most talked about episodes, including one where his character Fergus’ loyalty is put to the test.

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Sam Heughan and Romann Berrux in “Outlander”

In Episode 2 of Season 3, ‘Surrender,’ we find Jamie (Heughan) living in the forest hiding from the English soldiers who desperately want to catch and imprison him. Following Fergus into the forest in hopes of finding Jamie, the soldiers begin to close in on the show’s valiant hero, but before they can capture him Fergus jumps in the way, risking his life to save Jamie, and losing his hand as a result. It was a pivotal episode for the show and it was one that Berrux personally loved shooting.

“I loved shooting this episode, it was so tense, and I was nervous but I dedicated all my heart to this episode because I really wanted to be as good as possible for the upcoming scene where I would lose my hand,” said Berrux. “I tried to figure out a way of feeling pain through my character. It was so nice to see people’s reactions when they saw the episode and all the heartwarming messages I received when it aired.”

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Romann Berrux in “Outlander”

As the Starz hit series grew in popularity, so did Berrux’s international fan club. Berrux, who was already widely known in France for his role as Hugo Roche in the comedy-drama series “Detectives,” became an even bigger international sensation through his starring role in “Outlander,” with his performances capturing the attention of other major film and television productions.

“Performing is the best moment for an actor, it’s the achievement of long hours of work and rehearsals,” said Berrux. “It’s the only moment where I can be someone else, totally different from my personality and that’s what I love the most.”

The passion for performing started at a young age for Romann Berrux, who was street cast at the age of 5 to take on his first film role in the popular French movie “Le coeur des hommes 2.” Since that first seemingly destined role, Berrux went on to play numerous other leading roles in films and series such as “Miroir, mon beau miroir” and TV series including “Joséphine, ange gardien,” “Brigade Navarro,” “Medical Emergency,” “Detectives,” and most recently “Huguette.”

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Actor Romann Berrux

“I think the most important thing is to love the character and the role. I have always been able to choose my roles since I live with my parents and I am not forced to do roles for money,” explains Berrux. “Acting has always been a passion for me and not something related to money. I choose each role for the love of acting and for the love of the story. I hope to always be able to continue like that. Loving the role and character helps make my job easier because I think about the character all the time and I become it.”

Berrux’s performances and the overall success of his television work led him to be cast in the key recurring role of Damien Forrest in the popular television series, “The Inside Game,” created by Academy Award-winning director Jean-Xavier de Lestrade and Antoine Lacomblez.

Though he has accrued an incredible level of success to date, Berrux admits that his career path was “very random.” But to fans around the world and the productions he’s worked on, it is clear that he was destined for a career as an actor.

“Being a child actor might seem weird for some people but it really wasn’t and in my opinion it was the best thing that could have happened to me. I had the opportunity to spend weeks on shoots learning so much about human values, respect and maturity,” recalls Berrux. “I was spending most of my time with adults who considered me as an actor and not a child, which I think definitely changed me in a good way.”

While Berrux continued to attend school like a regular kid, he maintained a calm and humble focus, admitting that he never really discussed his work as an actor when he wasn’t on set.

“I felt like it wasn’t really necessary. I was raised in a simple manner, and besides, I know that all of this is not real life,” said Berrux. “I have a very close family and friends who are always there for me.”

In a way, working on the set of the “Outlander” series brought a similar sense of closeness for Berrux as he fell in love with the story, his cast and crew and found a unique bond with his character Fergus, who he found to be similar to himself.

“I would say that we are both very spontaneous, and we are both very loyal to the people we love,” admits Berrux.

Berrux said he woke up each morning with a smile on his face knowing he was working with a fantastic crew and spending time with cast mates that he became friends with, Heughan and Balfe, so it’s no wonder that he fell in love with the whole “Outlander” atmosphere and enjoyed being a part of the show.

Those friendships even found themselves on display on social media with co-star Sam Heughan, a People’s Choice Award winner and accomplished stage and screen actor best known for his roles “A Princess for Christmas” and “A Very British Sex Scandal,” cheekily teasing Berrux on Twitter. Balfe, a two-time winner of the People’s Choice Award and three-time Golden Globe nominee, also has joined in on the fun.

It was the scene where Fergus pickpockets Heughan’s character who then proceeds to chase him on the streets of Paris, which happened to have been shot on Berrux’s birthday. It also happened to be Berrux’s first night shoot and his first time learning stunts. All told it was a great day, or in his own words, “a purely awesome day and a good gift for my birthday!”

With more than a decade of acting credits to his name, Berrux continues to surprise and impress fans around the world with his brilliant work. You can currently catch Berrux in the lead role of Rémi in the recently released film “Huguette” from director Antoine Garceau (“Presque Adultes,” “Call My Agent”), which debuted on the Arte Channel in Europe on December 6.

The film follows Huguette, played by three-time Cesar Award nominated actress Line Renaud (“Let’s Dance,” “Monte Carlo”), a 78-year-old former school principal who nearly ends up homeless before her her neighbor Marion, offers her a deal– a roof in exchange for her help in preventing her teenage son Rémi (Berrux) from dropping out of school.

“This movie meant a lot to me as I have always been a fan of Line Renaud’s work and Antoine Garceau’s movies,” said Berrux.

Having been an actor for nearly his entire life, Romann Berrux possesses the kind of range on screen that most actors spend decades trying to hone. There’s no doubt that this talented Frenchman will continue to wow audiences around the world with his work for years to come.

From Composing UEFA Anthems to Film Scores, Yohann Zveig’s Musical Genius

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French Composer Yohann Zveig

Whether it be the film scores and trailers that touch the hearts of audiences and create palpable emotion, or the anthems played at sporting events that energize stadium goers for the anticipated event, French composer and music producer Yohann Zveig is a master at creating compositions that enrapture fans around the world.

With its power to surpass language barriers, transform a listener’s emotional state and make a listener feel something, it’s no wonder that music plays such a massive role in film, something Yohann Zveig knows all about. Zveig has composed music for countless films including Sarah-Laure Estragnat’s film “Bleu comme la mère,” which took home the Prix Saint-Germain Award, the Best Family Short Film Award from the Los Angeles Olympus Film Festival and was selected for Cannes Film Festival’s Short Film Corner, “Honni soit qui mal y pense” with Sara Mortensen (“Contact”) and many more.

Zveig also recently produced, as well as composed the score for the films “Et Voilà!” starring multi-award winning French actor Moussa Maaskri (“Mondialito,” “22 Bullets”), Samuel Wizmane (“Le Môme”) and César Award nominee Sinclair (“The First Day of the Rest of Your Life”).

A comedy film that centers on a tyrannical boss who makes the lives of his employees a living hell, “Et Voilà!” was recently chosen as an Official Selection of the Paris Court Toujours Film Festival where it will screen later this month, and the C’est Pas La Taille Qui Compte Film Festival.

“As a composer, my role is to find the right tone between the emotion of the actor and the general mood of the film by creating this binder that is music. It is a very sensitive and precise work, one must never fall into excess and yet, we must bring something more,” explains Zveig.

“So many films go through the ages because they have a very strong musical identity, I could mention a dozen of them but the first one that comes to my mind is obviously the work of Ennio Moricone who left an incredible mark to the cinema of the twentieth century.”

Having collaborated with massive names in the industry including Disney, Visual Music, Position Music, RedCola, Glory Oath+Blood, Grooveworx, Dos Brains and more, Zveig is one of the rare individuals who has managed to turn their talent into an exuberantly successful career.

Growing up in France, Zveig immersed himself in music at a young age.

He recalls, “I couldn’t help myself from hitting everything I had at hand. My parents even reproached me for making too much noise in restaurants because I was unable to stay still. I took the cutlery and hit the glasses and plates.”

A skilled drummer, pianist and bassist, Zveig proved himself to be a musical prodigy at a young age when he was able to miraculously pick up instruments and without lessons, teach himself to play simply by ear.

“The percussions and drums were my first preferred instrument. I’ve always been attracted by rhythm and groove, and more generally by drummers. Then I played the piano for the melodies and harmony,” Zveig explains. “I had a musical ear and was able to play the tunes I could hear on the radio at our at home. After this, the fourth instrument I played was the bass, mostly on stage since I sang and played the bass together.”

The multi-talented musician first began singing and playing bass on stages across France with well known-musicians such as Mino Cinelu (Sting, Miles Davis, Stevie Wonder, Ray Charles), Vic Emerson (10 CC), Patrice Renson (Salif Keita, Vanessa Paradis, Mathieu Chedid) and Matthieu Chedid.

Whilst in his teens Zveig got his first computer, the Atari 520, a revolutionary moment in his life that allowed him to begin creating his own demos. From there, Zveig’s career unfolded at an incredible pace. His ability to create powerful, rhythmic and exciting compositions soon caught the attention of major sports franchises, such as the Union of European Football Associations (UEFA), which brought him on to create the famous anthem for the Europa League in 2009.

“I included strings, brass, choirs and a lot of percussions.The piece had to be recognizable, it had to be an anthem in its own right, and it had to go through the times and gather the fans in the stadium,” says Zveig.

Played in 185 countries around the world, as well as in commercials, Zveig’s UEFA Europa League anthem was played during all of the matches in the competition and it was the sound fans heard through the speakers as the players entered the field

He admits, “At each final the stadiums were full of 80,000 people. It was an incredible emotion, a crazy joy to hear so many people chant my anthem”

After composing for the UEFA Europa League Zveig went on to compose the anthem for the German Federation of Football aka Deutscher Fussball Bund, the biggest Football Association of Europe, and an associate of the UEFA. Another huge mark in his career, and one that was heard by fans across the world, Zveig’s anthem was the one that played when Germany won the FIFA World Cup in Brazil in 2014.

Though Zveig has achieved inimitable success composing anthems for sports teams around the world, his capacity to create music that help bring the stories within films to life and touch audiences on a deeper level is one of the aspects of his talent that makes him so unique.

“Overall I’ve been passionate about music and cinema forever,” explains Zveig. “Unconsciously I think I’ve always been attracted to film scores. For instance, I could go to the cinema to watch a movie only to listen to the score. I think I’ve listened to more than 300 films scores. I really love it.”

In 2016 Zveig earned a nomination for the Jury Prize from the Sundance Channel Shorts for his work as the composer on the French film “Premier Jour.” Directed by Yohann Charrin (“Ta Mort en Salopette”) and starring Luchon International Film Festival Award winner Thierry Neuvic (“Hereafter”) and Alain Figlarz (“The Bourne Identity”),“Premier Jour” also won the Silver Award from the Mindfield Film Festival Los Angeles, as well as Best Short from the Cognac Festival du Film Policier.

“I am convinced that some films would never have had the success they received from the public without the music they had… music is able to seek other emotions, stronger emotions, from people. Many theme songs are so recognizable and engraved that they will remain forever in people’s minds. I think this is the true talent of a composer,” admits Zveig. “Saying this, I immediately think of the score of ‘Back to the Future’ written by Alan Silvestri, which I adore and which carried me away… as much as the story in this movie. Just at the thought of it I have shivers down my spine. I am a big fan of American composers, I can not deny it.”

Inspired by the composer of yore, Zveig has become quite the inspirational composer himself and his work on films like “Half the Sky” aka “La Moitié du Ciel,” which earned numerous awards from the International Marrakech Film Festival, Tanger Film Festival, Tetouan Film Festival, Alexandria International Film Festival and more, are only the tip of the iceberg.

Recently Zveig composed the score for the rivetting horror film “Play or Die,” which was released earlier this year and directed by Jacques Kluger.

About composing for films, Zveig says, “The score of a film is there to emphasize, and I insist on the word emphasize, the emotions in a movie. At no time should the music be at odds with the dialogue or the acting of the actors.”

For “Play or Die,” which stars Charley Palmer Rothwell (“Darkest Hour”), Roxanne Mesquida (“Gossip Girl”) and Marie Zebukovic (“Interrail”), Zveig created a score that heightens the emotions and piques the audience’s anticipation at every turn.

“A horror movie is an alchemy between images and music. Yohann’s creation came to enrich my creation to make the film. What Yohann has created is an indispensable piece to the puzzle that constitutes the film. The music he imagined is very strong because it creates the chills and anxieties necessary for a good horror film,” explains “Play or Die” director Jacques Kluger.

“I wanted a music that supports the atmosphere and emotions that I wanted to create by the image. Yohann very quickly understood what I imagined and how to create a sound universe that enriches the images. We worked together in sharing to create a true entertainment experience.”

Zveig seems to live in the mode of ceaseless creation. Back in 2004 he founded the Paris-based music label and production company Boburst Productions, followed by the production company NJNL in 2016, which is based in Los Angeles. Over the past few years he’s composed and released several major albums including “Amsterdam Rhapsody,” “Bucharest Rhapsody,” “Dublin Rhapsody” and “Hamburg Rhapsody.”  Last year Zveig was tapped by Position Music in the U.S. to compose and produce the album “Darkwater.” With Position Music specializing in releasing music for trailers, Zveig went to work creating a thoroughly diverse album of 12 tracks where each song boasts a uniquely powerful rhythm using an array of instruments and emotive percussion.   

One of Zveig’s tracks off “Darkwater” was snatched up earlier this year to be used in the official trailer for the Lionsgate produced crime-thriller “Crypto” with Golden Globe nominated actor Kurt Russell and Luke Hemsworth from “Westworld.” 

Whether he is using his talent to convey the thrill of competition that fuels the hopes of eager footballers, or composing brilliant scores that help take the films he works on to the next level, Yohann Zveig is truly a rare breed of genius and he’s one that we can bet on hearing a lot more from for years to come.

Zveig says, “I’ve always loved creating melodies and themes from scratch, listening to my inspiration. Music is a bearer of emotions and this is precisely what I’ve always searched for in composing music– to feel strong emotions that I could give to people.”

Filmmaking Team Philip Morelli and Alice Del Corso Behind the Upcoming Film “Memoria”

"Memoria"
Film Poster for “Memoria”

Italian filmmakers Philip Morelli and Alice Del Corso are creating quite a buzz with news of their upcoming sci-fi feature film “Memoria,” which is slated to begin shooting in Atlanta, GA next year.

With Philip as the director and Alice as the screenwriter behind all of their joint projects, the duo, who happen to be married, have carved out a strong reputation for delivering award-winning work, such as the multi-award winning films “Magnolia: Hearts on Fire Vol. 1” and “Apeiron.” 

Taking place 20 years in the future, “Memoria” depicts an emotionless society where drastic changes in human evolution resulting from Memoria’s technology have further compounded the   ethnic and socioeconomic divide between people on earth. “Memoria” brings to the screen a relatable and foreshadowing story of the far-reaching effects of technology gone wrong, one where a new and innovative technology that could have been used to improve people’s lives and cure illnesses has instead been used to increase the money gap and further divide people.

Philip and Alice initially found their inspiration for “Memoria” after reading a 2017 article about a brain technology that could expand human intelligence and provide the possibility to upload and download data through the cloud. 

“We started to think about all the implications that this technology could have in real life, and that’s where it all started,” says Alice. 

The buzz the highly-anticipated film “Memoria” has been earning around the globe is due in part to the couple’s previous success in the genre. Back in 2015 Philip directed the sci-fi film “Apeiron,” which Alice wrote the screenplay for; and their joint efforts garnered extensive international praise. The brilliant sci-fi film depicts a highly cinematic post-apocalyptic story that took audiences and festival judges by storm, with “Apeiron” earning numerous awards including the Best of the Year Award from the Gold Movie Awards, Best Short Award from the Hollywood Film Competition, Best Trailer Award from the International Independent Film Awards, Best Drama Short Award from the Hollywood International Moving Pictures Film Festival, the Best Short Awards from both the 2017 and 2019 editions of  Los Angeles CineFest, and more. We need not look further than “Apeiron” to see just how effectively Philip and Alice can bring a powerful sci-fi story to the screen. 

“Apeiron” lead actress Beatrice Gattai (“Wedding in Rome”) says, “Alice’s writing and Filippo’s visions are something most could only wish to aim at. They are a truly inspiring artistic couple. They are a great team. She has the imagination and he has the sensitivity to understand and bring to life what she had imagined… The stories they create are mind blowing.”

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Philip Morelli on set of “Apeiron” shot by Donatello Gradassi

Though their previous success has undoubtedly given Philip and Alice a strong foundation to stand upon as a filmmaking team, what they have come up with for “Memoria” is unique, relevant and appealing on its own.

“Technology has really changed lives in a better way, but every progress brings some light and some darkness with it,” says Philip. “With Memoria I want to go deep and bring all these aspects to the light, in the most real way, as it could happen tomorrow. I want to connect with the audience, give them a close look at the characters, then going close-up in the suburbs and extreme wide in the city. My characters have real issues, so I will shoot in 35 mm to bring these feelings out in the light.”

With Philip and Alice behind the film “Memoria,” the film is assured to be a flawless production and surefire hit with audiences. Last year the duo turned heads with their award-winning film “Magnolia: Hearts on Fire Vol. 1,” which starred Rocco Fasano (“Tender Eyes,” “SKAM Italia”), Amedeo Andreozzi (“Don Matteo”) and Sara Matteucci (“Sketch Up,” “Love 14”).

Rocco Fasano, who plays the villain in the film, says “Working with [Philip and Alice] was an absolutely beautiful, enriching experience. They work as a couple and they work as a team, and they manage to deliver an idea in a clean, rational, straight forward way, and they give so much room for you as an actor.”

Based on Alice’s novel of the same name, “Magnolia: Hearts on Fire Vol. 1” is a uniquely crafted romance film that follows Elise, a young woman who desperately tries to escape her traumatic past by changing her name and moving to London. Viewers are led into Alice’s life through a series of flashbacks that reveal her past and her first encounter with Colin, a man that would forever change her life; with the overall message of the story begging the question of whether the very thing one is running from is in fact, the only thing that can make them happy in the end.

Turning Alice’s engaging novel into the screenplay for the first in a series of “Magnolia” films that the couple intend to make, Philip drew upon his expansive creativity and took a unique approach with his direction for “Magnolia: Hearts on Fire Vol. 1.”

“Being that this a romance, I tried to do something completely different from my usual style. Longer takes in order to spend more time with the characters and catch their emotions, which also gave the audience some time to feel each shot,” Philip explains. 

“I played a lot with silhouettes, making them more evocative and I used slow motion to emphasize the dramatic parts of the story. Mixing all of these techniques I tried to show the love between Elise and Colin, without hiding the sadness that sometimes we feel in the plot.”

Alice Del Corso and Philip Morelli
Alice Del Corso and Philip Morelli

One of the things that makes Philip and Alice such a cutting edge team is their desire to stay ahead of the curve and infuse their work with innovative techniques. A prime example is the scene in “Magnolia: Hearts of Fire Vol 1” where they captured ink in water in motion. 

“In Magnolia there’s a lot that happens on the outside, but there’s also a lot that happens on the inside, in the subconscious, and I wanted to represent this with water,” explains Philip. “I used this technique that involves a particular ink which has a density that makes it move in slow motion without the need to use a high-frame rate in the camera. I used it both for the quotes that represent Elise’s thoughts, and also for a real book copy that I submerged in a tank.”

Released in 2018, “Magnolia: Hearts of Fire Vol 1” earned astonishing praise throughout the industry with the film taking home numerous awards from festivals earlier this year, including the Crown Wood International Film Festival, Creation International Film Festival, Via dei Corti, TMFF Film Festival, Rolling Ideas, Etna Film Festival, Couch Film Festival and more. The film has also been chosen as an Official Selection of the 2020 Mabig Film Festival, where it has been nominated for several awards including Best Directing, Best Actor, Best Actress and Best Editing.

They prepare everything from the smallest details, and they always make each crew member feel comfortable,” says Lorenzo Costagliola, the cinematographer behind “Magnolia: Hearts of Fire Vol 1” and “Apeiron.” 

“Philip and Alice have plenty of ideas, and they have enough experience to understand if an idea is working or not, without wasting anyone’s time. What makes them really strong is the ability to create harmony on set. They solve everything with tranquility and professionalism and no one ever complained. Is not that easy to find those qualities in other projects, that’s why I always love working with them, because it’s like having your family on set.”

Aside from their upcoming film “Memoria,” Philip and Alice are also in the process of making the follow-up film for “Magnolia,” which is expected to be released next year.

At the end of the day, Philip and Alice are a brilliant filmmaking team due to their ability to merge their individual creative talents together in service of the story. Even more importantly though is that their respect for the power of collaboration doesn’t with them, it extends to include their entire crew, so it’s no wonder why those they work with, such as cinematographer Lorenzo Costagliola and actor Rocco Fassano, who were each involved in “Apeiron” and “Magnolia: Hearts of Fire Vol 1,” continue to work with them time and time again.

“Cinema is made by people, so the first important thing is to be surrounded by people you trust, that have good ideas and are willing to get involved in that journey with you. Teamwork is the key word, not only in cinema but in everything else,” says Philip. “A solid story is another important aspect of making movies, a story that you can feel moving inside you just by reading the script. The audience’s acceptance is always the major challenge, but if you have a really good story and a really good team, you will make good cinema for sure.” 

The founders of the production company Castle View Studio, Philip Morelli and Alice Del Corso are in no shortage of powerful and inspiring stories, and having proven that they have the talent to bring them to life on screen, they’re definitely a team audience’s should get to know.

 

It’s More Than Good Looks that Make Renan Pacheco a Top Digital Influencer

Digital Influencer Renan Pacheco

The global rise of instagram as a storytelling and sharing platform has given users a unique peek into the lives of people they know off screen, as well as into those they wish they knew– and from the latter, we’ve seen the global rise of the ‘digital influencer.’ 

Whether it be the products they use, the places they travel or the food they eat, everyday people look to the budding world of digital influencers for inspiration that they can bring into their own lives. Not only have the lives of digital influencers become similar to ‘fantasy’ worlds many viewers dream of living, but they’ve helped lead brands to make millions of dollars in profits. 

Born in Sao Paulo, Brazil and raised in Paris, Renan Pacheco is among the most recognizable French digital influencers in the world today, and it’s not hard to see why. In fact, earlier this year he was handpicked to be included in Kolsquare’s select group of six Influencers Under 30 to Follow in 2019.

Renan explains, “I help fashion brands tell a story. Through posts and IG stories, I tell stories to my community to promote new products and trends. I’m always happy to interact with my 650,000-plus followers when they comment or send me a direct message.”

With a continually growing Instagram following of more than 650K users, Pacheco’s heart-stopping good looks and magnetism in front of the camera coupled with his ability to help brands tell engaging stories has made him a hot commodity in the social media world. 

Pacheco has been so successful in his work as a digital influencer that he was nominated for a prestigious People’s Choice Award in 2018 in the French Pop Culture Influencer category. He has also been nominated in both the Travel and Fashion categories for the Influencer Award Monaco at the 2019 Monaco Digital Influencer Awards, which will take place this October.

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Prior to moving into his now 24/7 job as a digital influencer, Pacheco made a name for himself back home in Paris as a highly sought after actor and model. Earlier in his career, he was the featured actor in commercials for the massive French multinational food company Danone’s popular Danao beverage, and TF1’s hit series “Nos Chers Voisin,” as well as played the critical role of Stefano Cobalt in the film “Cobalt” directed by multi-award winner David Tomaszewski for Dolce and Gabbana. Though Pacheco’s looks and charisma have undoubtedly helped him along the way, he has far more going for him than simply being a good looking face. He is an extremely talented content creator, and thanks to his experience in front of the camera as both a model and an actor, he knows how to embody the perfect emotional vibe within every image captured. Simply, he knows how to tell you a story without even speaking

Though the career of a digital influencer appears to be a relatively new phenomenon, in reality it’s not all that different from those of the flocked to figures, such as actors, entertainers and athletes over the past century, who have gained sponsorships from brands to promote what they have to offer. The biggest difference is arguably the fact that the digital influencer IS a brand in itself. Everything from the way they look off camera and the way they live their lives to the content they curate has to be methodical and purposeful. Digital influencers don’t take random photos and throw them into the digital world with their fingers crossed. The best, like Pacheco, know they will make waves when they post.

We needn’t look further than Pacheco’s instagram profile for proof this. Individually each of his photos grab our attention with clean composition, an engaging subject (himself) and more often than not, the beautifully exotic and breathtaking background of a foreign country. When looking at Pacheco’s page, the tonal continuity of his collection of images immediately apparent, you can tell that he knows better than anyone that seamless continuity is integral to visual appeal. There is nothing random about what he chooses to post.

“Companies leverage us Influencers for our media exposure as well as for our creativity. My pictures must thus take both criteria into account… Often, the picture is what will satisfy the follower, and the caption is what will satisfy the storytelling” explains Pacheco. says, “Every picture immortalises a moment. When looking back 50 years from now, I know I can trust that these pictures show how things really were. I feel a responsibility to present the moment faithfully and accurately to my fans.” 

From the outside it may look like pure glitz and glamour, but at the end of the day, it is still an important job in the branding and advertising industries, albeit one that comes with more perks than most.

Pacheco admits,“Some days when your personal life takes a hit, you have to focus on your followers and make sure you’re still creating value in an up-beat, positive way. They follow you for entertainment, not for negativity, which is often inevitable in the long term.”

Pacheco’s abounding success as a digital influencer has put him in the spotlight as the star of countless digital campaigns, including those for the fragrance “Zadig et Voltaire” and the “Police Sunglasses” from @Policelifestyle. Both of these shoots were photographed by famous fashion photographer Florian Saez, who has quite a bit to say about what makes Pacheco such a uniquely powerful figure amongst the world’s top digital influencers.

“Renan has the paradoxical mix of possessing a high follower count as well as a high engagement ratio… when Influencers grow in follower count, they naturally experience a decline in engagement ratio. This is to be expected since the more followers one gets, the further form their inner circle these followers tend to be. These unknown followers tend to engage very little, decreasing the total percentage of likes and comments for posts and stories,” Saez explains confidently. 

“Despite this macro phenomenon seen across all sectors of Influencer marketing, Renan has remained in his 3 to 5 percent engagement ratio window despite consistently adding around 200,000 new followers every year. This is a characteristic unseen with other influencers and the projects he chooses to work with definitely benefit from this signature feature.” 

Over the years Renan Pacheco has not only become a digitally influential icon in the eyes of brands and Instagram users alike, but he has also been requested to shoot numerous feature editorials for magazines including Bello Mag, where he had a 10-page spread last year and Pakistan’s Good Times magazine, where he had a 4-page spread earlier this year. His international fame has also put him in the spotlight as a featured celebrity at brand events for the likes of Jean Paul Gaultier, Diesel, Messika, Berluti, Bvlgari and more.

 

At the end of the day, Pacheco says, “ I get to travel and meet people from around the world. An Influencer is no more, no less, than a storyteller. That being said, most often I find myself listening to stories, life lessons and can’t help but wonder how much more there is to learn.”

Multi-Award Winning Actor Hugo Diego Garcia Dazzles International Audiences

Hugo Diego Garcia
Actor Hugo Diego Garcia at the Beverly Hills Film Festival

Actor Hugo Diego Garcia possesses a talent that is exceedingly rare among even the most seasoned of his peers. He’s able to transition between wildly different characters and roles with the effortlessness that others might walk from one room to the next. A great deal of his uncanny ability to embody virtually anybody onscreen is no doubt due to his upbringing, immersed in three distinct cultures.

“I was born in Oyonnax, France, a small city lost in the mountains,” Garcia described, “to a Spaniard father and a mother of Italian descent.”

His upbringing in that idyllic, yet isolated, town didn’t initially afford Garcia the opportunity to see as many films as he might have had he grown up in a big city. The collection of movies he did have, however, included some of the most influential and universally-acclaimed works in the history of film. Once he’d devoured the classic films he had at home, Garcia developed an insatiable need to watch every movie he could get his hands on.

“We didn’t have many films at home, but we had some of the best. The first VHS tapes and then DVDs we had were from Cimino, Leone, Scorsese and Coppola,” Garcia recalled.

“I then watched most of the American movies that were screened on TV, I would go every week to the French version of Blockbuster and rent plenty of DVDs. Together with my best friend we’d see every movie at the local cinema in my little city. And somehow, I got lucky enough to watch some of the best cinematic works ever at a very young age.”

That early exposure to such a vast number of films and filmmakers left an indelible mark on Garcia. As he entered adulthood, he became certain his calling lay on the silver screen. For Garcia, living in such a remote part of the world was an obstacle he was determined to overcome. With unbridled determination, he began studying every book and taking every class he could find to learn and master the actors’ craft.

“It was so far from our world, both geographically and metaphorically, that I couldn’t envision it,” he said. “I bought books from masters, studied and read just about everything, tried classes everywhere, and ultimately moved to Paris where I studied full-time in three schools — including one where I was offered free tuition after several rounds of auditions.”

After years of tireless dedication to improving his craft and growing as an actor, Garcia has achieved his dream. He’s deftly honed and refined his unique style with years of devoted practice, study, and insights gained from a lifetime spent observing the greats. As a result, Garcia’s become a commanding onscreen figure, delivering powerful performances in an ever-growing number of roles.

Among Garcia’s most definitive roles to date is the forthcoming film “Cagnolino.” Beautifully written and performed, the tragic drama tells a story of loyalty, violence, and deferred dreams.

“‘Cagnolino’ is about appearances and social determinism. It talks about the fascination for violence, particularly in the ‘hoods, through the music, pop culture, cinema, TV, and other media,” he described. “It is the story of a bad encounter, based on multiple true stories.”

The film follows the young members of a small-time criminal group as their egos and hotheadedness inevitably lead them toward the tragic consequences of a fateful mistake. Garcia stars in the leading role of Dario, a member of the family torn between his familial loyalty and his desire to escape this life and build a real future.

“My character wants to emancipate himself and get a better life for himself. He wants to do what’s right and leave the family business to pursue his own life and dreams, as well as being motivated by his girlfriend,” Garcia explained. “He struggles to leave because of the weight of the family ties and the love and admiration he has for his family, including his cousin. He has this life in his blood.”

Its story unflinchingly honest and its actors’ performances unequivocally human, “Cagnolino” captures the raw and universal truth of the struggles between right and wrong, power and weakness, and loyalty and self-determination. Garcia’s performance as Dario is masterful and moving, a testament to his strength and versatility. Further illustrating his commitment to his craft are the lengths to which he went to ensure a perfect performance in the film.

“In the sequence where my character gets beat up, we were shooting by night and at 6 a.m. I had to finish the night on the floor being kicked by the other characters,” he recalled. “I got bruises all over my body, but the adrenaline and pleasure of filming got us through it.”

With filming and post-production completed this year, “Cagnolino” will begin screening at festivals soon. Also set for release in the coming year is “Death Before Mourning,” a profound film which examines the often-silent and stigmatized effects of mental illness. Impressed by Garcia’s exceptional work in other roles, “Death Before Mourning” director Ruperto Luis Sanchez handpicked Garcia for the lead role in the film.

“After seeing his work and collaborating with Hugo on several projects, I had no doubt he would be the best fit for the lead role in my movie, Death Before Mourning. Ayala, his character, is complex and dark and Hugo possessed every quality required to play such a tortured role,” Sanchez said, explaining his deliberate choice to cast Garcia.

“His charisma, rugged good looks and ability to speak perfect English and Spanish made him my first choice directly. Ayala is also a boxer and so is Hugo, which made it even more interesting.”

The film takes an appropriately dark approach to its subject matter. With mental illness becoming a more and more prevalent topic in today’s news and culture, “Death Before Mourning” is a timely film that accurately portrays both the effects and stigmas facing those who suffer from invisible diseases like depression. Garcia, a trained boxer himself, disappears into his role as a boxer fighting against a different kind of opponent within his own mind.

“‘Death Before Mourning’ is a complex, ambitious black-and-white movie about PTSD, depression and the cycle of life,” Garcia described. “I play Rene Ayala, a great prospect in boxing, who sees his dreams destroyed when he loses a fight he was supposed to win, destroying his self esteem, future and all-time dream.”

Garcia’s performance in “Death Before Mourning” is undoubtedly one of his most powerful to date. As he steps out of himself and into the character of Rene Ayala, he brings such life to the role that it becomes nearly impossible to say for sure that the struggling boxer onscreen is a work of fiction rather than a living, breathing man in his own right. That is precisely where Garcia’s greatest strength lies. Much more than an ability to become somebody else, Garcia is able to persuade audiences that his characters are alive and that he was never really there at all.

“Acting, for me, is pure pleasure. It might be cliche, but I have a passion for storytelling,” said Garcia, explaining what draws him to acting and what makes him such a superb onscreen presence. “To quote De Niro, acting is ‘living someone else’s life, without paying the price.’ It’s using part of yourself that you wouldn’t or couldn’t explore in society for any number of reasons.”

Precious few actors in cinema today can hold a candle to Garcia. Fluent in three languages, a professionally-trained boxer, and unmatched in his onscreen versatility and range, Hugo Diego Garcia is among the most talented and devoted actors to grace the screen in years. Just as he’s spent his life studying the greats who came before him, there will be a day when a new generation of actors do the same — and they will undoubtedly turn to the iconic performances of Hugo Diego Garcia.

VFX Producer Julia Kerguelen Nails it Big Time on Madonna’s new “Dark Ballet” Music Video

Julia Kerguelen
Art Director Julia Kerguelen shot by Lenoir Studio

If you haven’t had a chance to check out Madonna’s new music video for “Dark Ballet,” which dropped on June 6, then you are definitely missing out. The video for the song “Dark Ballet,” a single off her upcoming album, “Madame X,” pulls inspiration from French Catholic saint Joan of Arc, who’s played by African American rapper and activist Mykki Blanco in the video.

Madonna, the fourth best selling music artist in the world, is known for her ability to push the envelope and continually shock viewers with her music videos; and she does not disappoint with “Dark Ballet.” Set in a monastery, the video is symbolic of the cruel persecution of minorities at the hands of the patriarchy, with Mykki, as Joan of Arc, being jailed and burned at the stake. Madonna, who only works with the best in the industry, has a solid reputation for delivering strikingly powerful and highly cinematic music videos, and it was no different for “Dark Ballet.”

Internationally known art director and post-production supervisor Julia Kerguelen, who hails from France, is one of the key figures behind some of the video’s striking visual effects. Coming on board the music video as the post-producer in charge of VFX production, Julia, who was surrounded by an amazing team of VFX artists, oversaw the creation of many of the video’s key visual effects, such as the smoke, flying particles and flames that envelope Mykki’s body while he’s bound to the stake.

For the video, which already has upwards of 2 million views on YouTube, Julia worked through Mathematic Studio, a Paris-based animation, VFX and motion design studio that is known for other high-profile projects such as the music videos for Snoop Dog’s “So Many Pros” and Brodinski’s “Can’t Help Myself,” as well as projects for Cartier, Nike, Hennessey, Dom Perignon, Peugeot and more.

Julia, who was also the post-production supervisor on upcoming commercials for Armani and Van Cleef & Arpels, brings a pretty impressive skill set to the table so it makes perfect sense that Mathematic Studio chose her as the post-producer in charge of VFX on “Dark Ballet.”

“I think I have a good creative eye and I understand quickly where the creatives and the client want to go. Also I know exactly what we need in order to do something and I can anticipate and give advice on how to avoid tricky situations… I can check every media we receive, I can review what’s wrong in our work, etc. I know how to make tough decisions and work in a fast-paced environment and keep the pressure on myself so my team can work in good conditions and have great artistic results.”

Though Julia has undoubtedly proven herself to be an exemplary leader and skillful creator in her work as a VFX producer and post-production supervisor, she is first and foremost, an art director. Over the years she has been sought out as an art director on a slew of illustrious projects, such as Renault’s 2012 International convention of Renault business owners at the Geneva Car Show, the Airbus Pavillion at the 2015 and 2017 Paris Air Show, Valeo’s immersive exhibition at the 2016 GreenBox eXperience in Berlin, Michelin’s exhibition at the 2010 BIB Worldwide Exhibition, L’oréal’s exhibit at the 2007 International Hair Fair and many more.

Julia Kerguelen
Julia Kerguelen’s designs for Michelin

The connecting theme in much of Julia’s collective body of work is that many of the project she leads as an art director exist in the sphere of events and live shows; and there’s a reason she’s continually tapped for such high pressure projects.

She says “I used to work and prefer events because of the stage and the ‘one shot’ thing. You can’t fail, everything should be perfect ‘cause you don’t have a second chance.”

Julia’s finesse and affinity for art directing massive events stems from her early years on stage. At the age of 14 Julia began performing as a comedian on stage in a small town in the Brittany region of France where she grew up.

She recalls, “It was like a revelation to me! I felt that I had a lot to express, on stage as a dancer and a comedian. When I am on stage I cannot hide myself and I don’t need to… I can share my emotions, my stories, my colours, my way of seeing the world… I guess arts became obvious to me when I started being on stage.”

It didn’t take long before Julia relocated to the metropolitan city of Paris where she continued performing on stage as a comedian, actress and dancer; however, while in search of a more stable career, she discovered her passion for graphic design. Creating a strong foundation and reputation for herself as a graphic designer, Julia quickly moved up the ranks and was soon being called in as an art director.

“I start by analyzing the needs of the client, what is the brand, what they have to say, why they want to communicate this way or not, what are their products and what is the purpose, etc. Then when I have all this information and can see the big picture, I will write a story,” explains Julia. “Something to inject meaning, to give birth to the product as something with a soul and a purpose, to give emotions to the audience. I like to think I’m like a storyteller but with images.”

Considering Julia’s background on stage combined with her unparalleled vision when it comes to branding, she was the perfect art director to lead projects for well-known theatre company, Broadway in Paris, led by director Michael Pereira.

Michael says, “I have had the pleasure of working with Julia on a few things. She is the creator of my brand logo Broadway in Paris™. She and I collaborated on the idea and she made it come to life. I am so happy with the outcome. Later when I was searching for a project manager for my next big project, the French version of Pippin, she was the only person I wanted.”

Julia Kerguelen
Julia Kerguelen’s designs for Broadway in Paris

Knowing her history of top-notch work, Michael hired Julia to serve as the supervisor on set, art director and editor on the promo video for Broadway in Paris’s productions of  “Pippin” which use vaudevillian numbers to tell the story of a man in search of fulfillment.

“As I am very familiar with dance and I know post-production, [Michael Pereira] asked me to help him with the editing,” explains Julia. “I reached out to the cameraman, sent him some examples of framing I imagined for the edit and I tried to supervise the shooting on set to have enough material as dance is complicated to film. As I know some of the choreography it was easier for me to tell him what he should record. After that, I did the transcodes, watched all the footage and did the editing in a very short period of time.”

Julia’s personal history on stage combined with her extensive skill set as an art director, which requires her to have a comprehensive grasp over editing, graphic design, motion graphics, film editing and more, was exactly what Michael needed to create a powerful visual story on film for the company.

Michael says, “What Julia brings is an amazing global idea to this project.  I have never directed live singing and dancing for the camera before and Julia put me at ease and helped me envision angles, cuts and ideas for the camera. Also, her knowledge of movement was priceless to me.  Furthermore, when we went into the editing room her vast knowledge aided us tremendously and the result is a completely wonderful sizzle reel.”

Whether she is working as an art director or in the film and commercial world as VFX producer and post-production supervisor, Julia Kerguelen is a rare creative force who always nails her mark with innovative and seamless designs.

Julia says, “I think that because I am a dreamer I can bring some magic! I mean, there are plenty of artistic directors out there and probably better than I am but I think what makes my vision unique is the ‘vision.’ I am not here just to do some technical stuff or a beautiful image I want to create joy, hope, light, and dreams in the heart and eyes of the audience. I am a multidisciplinary artist and I’ve learned so much about the technical side that I can create everything I want. I am able to find creative solutions even with tight deadlines, short budget and high technical constraints. It’s like a giant playground to me, I know the rules, I just have to enjoy the game and make it count! ”

 

Award-Winning Costume Designer Viktoriia Vlasenko Makes her Mark in Film

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Costume Designer Viktoriia Vlasenko

Considering that so many people want to break into the Hollywood entertainment industry, it makes sense for many of those aspiring talents to devote their energy into one specific area in order to become the best and land the jobs they desire. Whether their interest lay in the art, camera, lighting or one  of the various departments on a film set, many work diligently just to make a name for themselves in one specific area.

While there is definitely something to be said for focusing one’s energy in one direction– many creative artists are not linear-minded. That is why, when we hear of someone like Viktoriia Vlasenko, who’s managed to effectively utilize her diverse talents to make a mark in the industry in various areas, it comes as quite a breath of fresh air.

Costume designed by Viktoriia Vlasenko
Costume designed by Viktoriia Vlasenko

Most recently Vlasenko was the costume designer and makeup artist on the feature film “86 Merlose Ave.” directed by Lili Matta. The film, which is currently in post production and stars Emmy Award winner Jim O’Heir (“The Bold and the Beautiful”), Emmy Award nominee Terri Ivens  (“All My Children”) and Screen Actors Guild nominee Langston Fishburne (“Ant-Man and the Wasp”), has already earned numerous awards for its screenplay, including Best Feature Screenplay from the Best of the Best Competition, and was chosen as a Finalist at the Hollywood Screenplay Contest and The Write Room, a Semi-Finalist at the Filmmakers International Screenwriting Awards, and a Quarter Finalist at the Scriptapalooza Screenplay Competition and Screencraft.

Costume designed by Viktoriia Vlasenko
Costume designed by Viktoriia Vlasenko

From working as a director to a costume designer to a makeup artist and more, Vlasenko seems to have done it all; and she’s done it well, so well that she’s been awarded on countless occasions for her contributions to the industry. Earlier this year she was recognized by the International Independent Film Awards with the Winter Gold Award in Special-Effects Makeup for her work on the film “Set Me Free,” and in 2018 she earned their Fall Gold Award in Costume Design for her work on the film “All Lives Matter,” as well as a certificate for achievement in Makeup from the Ocean Film Festival.

Vlasenko’s skill as a costume designer and makeup artist shine out above all else. A true artist, she her capacity to create new looks and trends in costumes, and use makeup to turn actors into far out characters, she has become an increasingly sought after force in the industry. Her skill in creating mesmerizing and futuristic looks is on incredible display in the film “Unworld.”

Costume designed by Viktoriia Vlasenko
Costumes from the film “Unworld” designed by Viktoriia Vlasenko

Earlier this year she was recognized by the Wintershorts Film Festival for her work as the producer, costume designer and makeup artist on “Unworld.” Her work as the costume designer on “Unworld,” a dystopian drama, also earned her the Best Costume Designer Awards from the European Cinematography Awards and the Indie Shorts Fest, as well as a certificate from the Summershort Film Festival.

“I work hard, I can do the work of five people,” Vlasenko says laughingly. “I’m also a quick learner and I can work with various materials that other costume designers are afraid to work with. I’m also a good painter.”

Vlasenkos’ multifarious talent encompasses all things related to visual design. Over the past few years she’s made a stellar mark in the international entertainment industry with her work as the costume designer on 20 productions, the makeup artist on nine productions, not including those where she served as the special effects makeup artist, has produced six projects and directed four others.

Vlasenko says, “It is necessary to like what you do, it is important to be a talented and gifted person, and to always be learning something new… to successfully join each project and to you prove yourself in full force… and to leave a personal mark in history.”

There’s no doubt that Vlasenko has already left her personal mark in history, and she continues to do so. Growing up in Ukraine Vlasenko quickly found her passion for fashion and costume design, an are of interest she would continue to cultivate through her university years at Milan IED Istituto Europeo di Design where she earned her bachelor’s degree in fashion and costume design. With ceaseless creativity and a love for bringing various characters to life through her work, moving into the world of costume design was right up Vlasenko’s alley. And the awards she’s earned to date for her work prove that it’s one area where she excels exponentially.

“As a costume designer, I think of myself like a painter. I can follow my imagination… I can produce very creative and crazy things. I don’t only work with fabric, but with metals, plastic, 3D-prints, various incredible materials and paints as well,” explains Vlasenko. “Although it is difficult, it very interesting. It is interesting to transform actors or singers into different characters and personas, to produce fantastic costumes for superheroes or historical characters from fiction books.”

In 2018 Vlasenko earned the Bronze Award from the Latitude Film Festival for her work as the costume designer on the film “Betrayed,” a project that she also earned the Best Costume Design and Best Makeup Awards from the Flicks Film Festival. Another of Vlasenko’s award-winning projects is the film “No War,” which she wrote and directed, as well as costume designed, which earned her the Best Costumes Award from the Oniros Film Awards and was chosen as an Official Selection of the Neon Film Festival.

Viktoriia Vlasenko
Terrasse by Viktoriia Vlasenko

Early on in her career Vlasenko founded the popular fashion brand Terrasse, through which she has continued to display her talent for creating new trends and innovative style.

Vlasenko says, “I often see other brands making copies of my creations, especially while traveling in other countries.”

While other designers may feel embittered at the sight of their designs being copied by others, Vlasenko takes it all in stride as she continues to create new and innovative looks. As a fashion designer Vlasenko would often handle the makeup for the photoshoots with her designs, so for her, becoming the makeup artist on film sets has been a rather seamless transition.

Not only was she was the makeup artist on three fashion films for her own brand, Terrasse, with the fashion film “Terrasse White” earning her the Makeup Award from the Golden Square Film Festival, but she also did the makeup on the films “No War,” “Unworld,” “Set Me Free,” “Betrayed,” “Table of Four” and more. Vlasenko was also the makeup artist, special effects makeup artist and costume designer on the upcoming film “Loss of Grace,” which is currently in post production and stars Jasmine Waltz from the films “Black Water” and “Poker Run,” and action star Paul Logan from “Code Red,” “Mega Piranha” and “Flight 666.”

If all this wasn’t enough, Vlasenko’s work as a fashion designer was also featured in two multi-page spreads in the 2018 and 2019 editions of the New Face fashion magazine.

Viktoriia Vlasenko's designs for Cirque Du Soleil
Viktoriia Vlasenko’s designs for Cirque Du Soleil

Vlasenko says, “I love my work and have been privileged to work on interesting projects with creative people. I create unusual costumes that are never boring. My reputation as a designer rests on the ability to be innovative and creative. I’m always open to new creative projects with different themes, films, fashion shows, and more.”

Praised for incredible work ethic, Viktoriia Vlasenko has never been one to stop at the first sign of success. She currently has several projects underway as a costume designer, including the films “Cowboy Bebop” and “Batman Beyond,” for which she is designing a totally new look for the Joker and Batman with intricate costumes few others, but her could design. Vlasenko has always been drawn to the work of the phenomenal Cirque Du Soleil performance group, and she is currently designing a series of costumes that she will pitch to them for future productions.

 

Allah-Las’ Management Coordinator Daria Khovanova: The Woman Behind the Scenes

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Management Coordinator Daria Khovanova shot by Isabella Behravan

With the music industry undergoing a major transformation over the last two decades, more and more artists and bands have been able to self-produce their albums and still attain a level of success that was previously reserved for those represented by major labels. In the same way that the relationships between major record labels and today’s musical acts have changed, so too have the roles of those working behind the scenes to make sure we hear an artist’s music.

Management coordinator Daria Khovanova of Tiki Rocket, who coordinates for the incredibly popular US band Allah-Las, is a key figure who organizes everything from upcoming shows to social media posts for the bands she coordinates. She not only utilizes her social media skills to ensure that we hear her artist’s music over others, but that their live shows run smoothly, plus a whole lot more of the day to day happenings that as an audience, we don’t get to see.

If you’re not familiar with the management coordinator title, imagine the work of a tour manager, production manager, booker and social media director all rolled into one and you’ll get an idea of what Daria does for Allah-Las and the other groups she works with.

“As an artist’s management coordinator you wear many hats, and that’s what I enjoy the most. There’s never a dull moment. I realized a long time ago that working in music I didn’t just want to be stuck in the office,” Daria explains. “Maintaining personal contact with the artist is of great importance to me, and something I think the artist appreciates also. At least the ones I’m working with. It’s important to be in it together, share adventures and grow a bond.”

Daria Khovanova
Management Coordinator Daria Khovanova at the Huichica East Festival in NY

Since she first came on board as Allah-Las’ management coordinator in 2017, Daria has booked and organized a rather impressive list of shows for the group, including the Marfa Myths Festival in Marfa, TX, their three-night residency at Lodge Room in Highland Park, CA, the Off the 405 show at the Getty Center and the Huichica East festival in New York earlier this year, as well as their performances at the 2017 Desert Daze festival and more. Earlier this month she organized the band’s performance during the Open Arts & Music Festival in Glendale during Glendale Tech Week, a “Spaceland Presents” event that partnered with the Downtown Glendale Association and LA County Arts.

For the Open Arts & Music festival Daria handled all the negotiations with show promoters, coordinated the schedules of the key band members and organized additional musicians, such as Tim Hill who played keys with Allah-Las during the show, and rented all of the specialty backline equipment i.e., the amps, lights and speakers. All of that, plus she organized the merch stand and made sure the band’s performance at the event was announced on all social media channels in order to draw the largest crowd possible. While she generally handles all of these things for the other shows the band plays, those taking place outside of their home state of California, like the Oh So Slow Festival in Bali, Indonesia that they played in May, require her to take on even more.

Daria says, “I step in as a tour manager and production manager when needed… arrange interviews, photoshoots, work on collabs with clothing brands, like Billabong x Reverberation Radio, and develop merch ideas. The list is diverse.”

With Allah-Las headlining many of the shows and festivals they play, there’s the understandable added pressure of putting on a flawless performance. With Daria working from behind the proverbial curtain and handling all of the details, the band can focus their energy on the music and the show, taking comfort in knowing that if any obstacle arises she’ll be there to take care of it.

“Since October of 2017, Daria has elevated our music ensemble with expert negotiation of agreements, effective communication with internal and external partners and organized coordination of domestic and international touring itineraries,” explains the members of Allah-Las. “We know we can count on her to look after all our interests and well-being no matter where our tours may take us. Her outstanding management skills have not only helped us meet our financial and creative goals, but also taught us to work more cohesive as a small business team.”

Matt Correia
Allah-Las’ drummer Matt Correia and Daria Khovanova en route to a Show

Though Daria’s job is pretty much non-stop all of the time, she loves what she does. If she didn’t, then being available 24-hours-a-day 7-days-a-week at the drop of a hat would get old quickly. Apart from the seemingly endless list of organizational aspects, a major part of her work as a management coordinator is being personable. Before ever meeting or speaking to the band, she’s often the first one the booking agents, venues and sponsors are in contact with, so making sure she represents the vibe of the band and creates a relationship that makes people want to keep working with them is imperative to their success.

Daria says being a strong management coordinator “[Is all about] being able to juggle a lot of things at once and prioritize, plus assertiveness and the ability to act as a mediator, when needed. A good sense of humor doesn’t go amiss either. It’s all about working with people.”

Aside from going on the road with the band and organizing their bookings, Daria has been hugely responsible for securing endorsement deals. Earlier this year she secured an endorsement for the band with Danish audio equipment manufacturer Ortofon, as well as one from music industry leader, Marshall.

Despite the need to be in constant communication with a large amount of people and the challenges that come along with managing multiple egos while ensuring that everything runs smoothly, Daria’s personal love for music and her relationship with Allah-Las make it all worthwhile at the end of the day.

“I feel grateful to be working with the people I like… [Allah Las] take you in, you become part of a family… there is a certain magic in being on the road with a close-knit group of best friends,” says Daria. “Driving through Texas to get to a festival in Marfa was so fun, and then seeing them live score a surf documentary starring themselves on a vacation in Mexico, ‘Self Discovery for Social Survival,’ was pretty magical.”