Xueru Tang has two mottos by which she lives her life. The first is “work hard”. Her friends call her a workaholic, but to her, she is focused. She loves what she does and she strives to be the best, and she makes no excuses for that. Her second mantra is “believe in yourself”. The world “believe” is important to her. Every project she takes on, she truly believes it will succeed, and this belief keeps her pushing through any tough times, or any problems that may arise, causing her to face her fears. These two qualities, hard work and faith, combined with an innate talent, are what have allowed Tang to become the film producer she is today, and she is recognized around the world for what she does.
Having worked on award-winning films like Locked, Inside Linda Vista Hospital, and Emily, as well as last year’s popular commercial for Chinstudio’s Fall Collection, Xueru Tang has had a career filled with success. However, with her upcoming film Hot Pot Man, she got to feel a sense of accomplishment that she has yet to feel in her esteemed career, telling a story of her hometown.
“I was born and raised in Chengdu, China. The hot pot was created in Chengdu, and it’s my home food. It really important to me. All the story in the film happens in Chengdu, and it is shot in Chengdu. This really excited me when I heard about the project. I want to show the world how beautiful my city is,” said Tang.
The film, which will premiere in October in Chengdu, has received a lot of media attention. Newspaper Xin Cheng Kuai Bao and Jin Ri Toutiao reported about Tang, calling her a New Power filmmaker from the generation after the 90’s. They interviewed her about her experience in U.S. film industry, how she combined the differences between China and U.S. in film production and operated the whole project from funding to future distribution.During these interviews, Tang also shared her opinions about helping Chinese independent filmmakers spread their strength in U.S. market and form its own way to distribution and achieve a greater personal, marketing and social value.
“Five years ago in China, not every filmmaker studied film, and we don’t really think about the professional and how it is important. For today, we still don’t request professional producers who study producing or filmmaking as their college or university major. Everyone just works, never studies, and they just use their way or someone’s way to do thing. For me the kind of the producer who studied and worked in Hollywood, and knows about Hollywood style, is really difficult to find in China. I think this is similar to what it is like in Hollywood, they don’t know a lot about the Chinese market there. When they call me a New Power Filmmaker, I think it is because I understand both markets. In that way, I am a unique producer,” Tang described.
This understanding of both the Chinese and American film markets is vital for Hot Pot Man. Tang brought the Hollywood style of thinking to her hometown. She did the funding and location scouting for the film, and dealt with the stars, like the famous rapper Di Xie and the Chinese comedian Jian Liao, and their agents. She checked all the contracts with crews and locations, and made sure there was insurance and the required permits. She made sure labor was fair and didn’t allow for too long of work days. For distribution, she got the film into Chinese cinemas, negotiating in what she calls the “Hollywood” way.
“Xueru is our excellent producer. She delivered a business plan and pitch book in english and Chinese in one day. This work efficiency we have never experienced from one person in China. And Xueru was a very responsible producer. I remember, another producer couldn’t find the location and couldn’t make a deal with talent, so we called Xueru. She didn’t blame them, she just bought a plane ticket and came to China to solve all the problem. I really like working with her. She has respect for the views of others, and she brings a lot Hollywood working style to us, making our shoot very smooth and all the crew members very happy,” said Dage Zhang, Director of Hot Pot Man. “Xueru loves her job, she crazy loves what she does. She told me she believes the movie will change the world. She wants to produce good movies that will affect the world. And most importantly, I never once heard her say she could not do something, she always tried first, and I think that is remarkable not just as a producer, but as a person.”
Tang found the story of Hot Pot Man very interesting, and when she got the call asking for her help, she didn’t care that she was on the other side of the world, she wanted to come and do what she could.
“No one thought of this as a job or work, everyone thought of it as a film. It was really great team work. But working for this project, it’s my passion. I have special feelings for my city, my city helped build my personality,” she concluded.